The most popular cash app in the US is a mobile application that allows you to manage your own finances, buy stocks, or invest in Bitcoin – the world’s most popular cryptocurrency.
The Cash App logo will be branded on the Red Bull RB16B from the Monaco Grand Prix. The new partnership will also serve as a tool to educate people on how best to manage their finances and potential investment opportunities.
With F1 contesting a second US race in Miami starting in 2022, Red Bull believes signing the country’s leading financial app will bring new eyes to the brand as a whole.
Red Bull is the third F1 to enter the cryptocurrency world – Aston Martin partnered with Crypto.com, while McLaren partnered with Turkish crypto company Bitci.com in March.
About the announcement, Red Bull Team Principal Christian Horner said: “Since its inception, Red Bull Racing has been a disruptive factor that questions the status quo in Formula 1 and exceeds technological limits in order to build the fastest possible F1 car.
“The Cash app brings a similar ethos and drive to the world of personal finance. It uses technology to enable fast and secure money transfers, buy and send bitcoin, and invest in stocks.
On the subject of matching items
“In addition, Cash App recognizes the importance of financial literacy for its customers – something Formula 1 will understand even better under the new financial regulations – and we are therefore excited to welcome Cash App as the team’s newest partner.”
Catherine Ferdon, Head of Marketing & Brand at Cash App, added: “We have been racing fans for many years at Cash App. With the recent announcement of the Miami Grand Prix in the 2022 racing calendar, it is clear that the USA is a priority for Formula 1. As the leading financial app in the USA, we are pleased to offer our Cash App customers to Red Bull Racing Honda Family. “
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