
McLaren Racing and Castore, the rapidly growing premium sportswear brand, today announce a multi-year partnership that will appoint Castore as the official team apparel and sportswear partner for the McLaren Formula 1 team for the 2022 Formula 1 season.
The British premium sportswear brand prides itself on developing the highest quality clothing to optimize athletic performance in all conditions. McLaren Racing and Castore share a commitment to innovation, with both brands always looking for the next step forward. With advanced technology, sports science know-how, unique technical fabrics and rigorous tests, Castore delivers products that revolutionize the industry.
At the end of 2020, Castore launched its first collection with McLaren Automotive. Similarly, Castore will work with McLaren Racing to develop performance sportswear ranges. In addition, Castore will acquire McLaren Racing’s licensed merchandise program, which enables the team’s global fan base better access to products through localized e-commerce distribution in key regions.
Castore will supply the McLaren Formula 1 racing team with team clothing from the beginning of the Formula 1 season in 2022. In addition, the Castore branding is featured on the clothing of the McLaren F1 team and on the racing suits of McLaren’s Formula 1 drivers, Lando Norris and Daniel Ricciardo.
McLaren Racing Commercial Director Mark Waller said:
“With its performance-enhancing clothing range, Castore is a leader in the premium sportswear industry. We are excited to announce the partnership with McLaren Racing as the official team and sportswear partner of the McLaren Formula 1 team.
“We look forward to bringing together our passion for excellence in engineering to deliver the highest quality products and services to our teams, fans and partners.”
Phil Beahon, co-founder, said Castore::
“We are delighted to be partnering with McLaren, a household name in Formula 1. Not only are they a brilliant British brand, but they also share an attitude of relentlessly looking for ways to improve their performance under our motto “Better Never Stops” are summarized.
“Given the global audience for Formula 1, we believe this partnership will increase the visibility and appeal of the Castore brand with millions of fans and accelerate our quest to build the world’s leading premium sportswear brand.”
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