Wednesday, 19 Jan, 2022
CLOSE

Ferrari announces new corporate structure, Mattia Binotto reportedly to remain head of sports management

Ferrari has announced a new corporate structure that includes both its motorsport division, which encompasses its F1 activities, and the auto..

title



Mattia Binotto has led the Scuderia in F1 since 2019


Ferrari has announced a new corporate structure that includes both its motorsport division, which encompasses its F1 activities, and the auto business. This will lead to a management overhaul at Maranello.

However, the new structure does not seem to have had much of an impact on the brand’s F1 operations. Mattia Binotto will continue his role as Head of Gestione Sportiva (Sports Management) – responsible for all motorsport activities at Maranello – which he has held since 2019.

# F1: Ferrari has issued a statement on a new organizational structure “to seize opportunities”. It’s not about F1, it’s about the normal road car company.

#Scuderia Ferrari

# F1: Ferrari has issued a statement on a new organizational structure “to seize opportunities”. It’s not about F1, it’s about the normal road car company. # ScuderiaFerrari https://t.co/lOLGAtVBGs

Originally reported by Sky Sports Italia, the new structure aims to streamline communications, with more department heads reporting directly to CEO Benedetto Vigna.

Vigna was appointed CEO of Ferrari in June 2021, replacing interim CEO John Elkann. The new organizational structure is one of the first steps in Vigna’s comprehensive plan to diversify the iconic brand.

Vigna was quoted by Sky Sports Italia as saying:

“We want to keep pushing the boundaries in all areas by using technology in unique and Ferrari ways. The new organization will improve our agility, which is essential to capitalize on the opportunities presented to us in this fast-paced scenario. Evolution.”

As part of the reorganization, Vigna will be working directly with various departments at Maranello including Research and Development, Product Development, Digital Transformation, Purchasing and Quality and more.

Ferrari wants to interrupt its winning streak for the second time in a row in 2022

In 2021, the Scuderia was unable to win a race for the second time in a row in its history in Formula 1 since the 1992 and 93 seasons. Although the Scuderia solidly overtook their eternal rival McLaren in the constructors’ category in 3rd place and two pole positions in Baku and Monaco, the Scuderia failed to achieve a win in 2021.

Team boss Mattia Binotto says, however, that the team is aiming for at least “a few wins” in the coming season. In a post-season interview with Motorsport Italia, Binotto said:

“Next year we have to do better and show that we can win some races. We didn’t win any this year. For me, to be competitive in 2022 means that we have to fight for the best position at some Grand Prix. ”“ It’s hard to say now because we all started with a blank sheet of paper and are working blindly. Since we don’t know what others are doing, we have to look to ourselves. On our part, we give maximum commitment. We are setting priority in 2022 because we know that there is still some catching up to do. ”How was this move from Lando Norris to Charles Leclerc ?!“/>

Simply sublime


🤩


How was Lando Norris’s move on Charles Leclerc ?!


👌


Simply raised


🤩


https://t.co/NJYXHkBVKu

also readArticle goes below

The Scuderia has momentum on their side, along with a fast and consistent driver line-up. If they manage to develop a good car, they could potentially threaten Red Bull and Mercedes for the championship.

Sign in to reply

Profile picture