With the move from Racing Point to Aston Martin, not only did the name of the team change, but the paintwork was also completely thrown overboard. The team switched from bright pink to the traditional British green from Aston Martin. Sponsor BWT would have preferred it differently.
The car does not attract attention on TV
In an interview with Speedweek.com, BWT CEO Andreas Weissenbacher was disappointed with the color change. The company is no longer a title sponsor this season, but continues to be an Aston Martin partner. “Lawrence Stroll understands that my heart is bleeding,” said Weissenbacher. However, saying goodbye to the pink cars is also a bad decision.
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McLaren disappoints with Ricciardo: “Both cars need to collect points”
“That was wrong from an economic point of view,” explains Weissenbacher. “Historically, the British racing green is certainly understandable for many, but not for me. The Aston Martin doesn’t stand out on TV. In addition, title sponsor Cognizant would also be happy if the Aston Martin were pink because the recognition value would be “much higher. The color pink has not only become our trademark, it has also acquired a certain elegance. “
ups and downs
BWT was the title sponsor of Racing Point in 2019 and 2020. Two years with ups and downs. “The best moment was the 2020 Sakhir Grand Prix with the victory of Sergio Perez. Also because I promised Sergio over breakfast in the hotel on race day [if he] would win that day. And he won! “
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Jos Verstappen: “I would wait and see how things go in a year”
The low point came with the move from Racing Point to Aston Martin. “The biggest disappointment? That I haven’t yet been able to convince Lawrence Stroll to make the Aston Martin pink. Not out of selfishness, but out of pure rationality, because a pink car simply stands out more and has a much greater advertising impact. “
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